Value Chain Asia – Data Protection Policy

1. Purpose of This Policy

This Policy outlines:

• the types of personal data we collect,
• how we use and protect personal data,
• the purposes for which personal data may be disclosed, and
• how individuals may access, correct, or request the deletion of their data.

This Policy applies to all operations of VCA, including our digital magazine, newsletters, promotional emails, and subscription forms.

2. Personal Data We Collect

We collect only the personal data that is necessary for our activities as a media publication. This may include:

• Email addresses submitted through subscription and access forms.
• Details you provide voluntarily through contact forms or editorial enquiries.
• Technical information collected automatically through tools such as Google Analytics 4 (GA4) and Google Tag Manager.

We do not collect sensitive personal data.

3. How We Use Personal Data

We use personal data for purposes that include:

• Providing access to VCA's articles, issues, and digital content.
• Sending newsletters, issue alerts, and editorial updates.
• Sending promotional materials relating to supply chain and logistics that may be created in partnership with our industry collaborators. All promotional emails are sent directly by VCA.
• Enhancing website performance and understanding readership behaviours for editorial planning.
• Responding to enquiries or requests.
• Meeting legal, regulatory, or compliance obligations.

We use personal data only for purposes that have been notified to you, or for which you have provided consent.

4. Protection of Personal Data

We take reasonable care to safeguard the personal data in our possession or control. Measures include:

• Secure website infrastructure and hosting.
• Access controls to limit who can handle subscriber information.
• Use of reputable email delivery and analytics platforms.
• Monitoring and updating our systems to reduce security risks.

While we strive to protect your personal data, no method of electronic transmission is completely secure.

5. Disclosure of Personal Data

We may disclose personal data to:

• Service providers involved in hosting, analytics, email distribution, or technical support.
• Government agencies or regulators when required by law.
• Industry partners, but only in aggregate or anonymised form.

We do not share identifiable personal data, such as email addresses, with any partner, sponsor, or advertiser without explicit consent.

6. Retention of Personal Data

We retain personal data for as long as it is necessary to fulfil the purposes for which it was collected, or as required by law.

Subscribers may withdraw their consent or request deletion at any time.

7. Access, Correction, and Deletion Requests

You may request to:

• access the personal data we hold about you,
• correct any inaccurate data,
• withdraw consent to receiving communications, or
• request deletion of your personal data.

To make a request, please email:

digitalmarketing@valuechainasia.com

We will respond within a reasonable timeframe.

8. Third-Party Services

Our website may contain links to other websites. We are not responsible for the privacy or data protection practices of those sites.

We also use third-party tools (such as Google Analytics and Google Tag Manager) for performance monitoring and analytics. These providers may process data according to their own policies.

9. Updates to This Policy

We may update this Data Protection Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. Any updates will be published on our website with an updated revision date.